Consumer Journey Map.
A customer journey map tells the story of the customer’s experience: from initial contact, through the process of engagement and into a long-term relationship.
|Customer Journey Maps - A 'Quick And Dirty' Technique To Create Them||Usability Geek||October 28th, 2013|
|Examples of customer journey mapping - Smart Insights Digital Marketing Advice||Smart Insights||October 22nd, 2013|
|'UX' Marks the Spot: Mapping the User Experience||UX Mastery||November 20th, 2012|
|The Value of Customer Journey Maps: A UX Designer’s Personal Journey||UX Matters||September 7th, 2011|
|Using Customer Journey Maps to Improve Customer Experience||Harvard Business Review||November 15th, 2010|